We are here at the press breakfast waiting for the Auto Show kickoff. We’ll hear about the Nielsen Global Automotive Advertising Awards and listen to Mark Schienberg, President of the Greater New York Automobile Dealers Association, followed by Matt Davis, Co-chair of the World Car Awards. Lastly, we’ll hear the Keynote speaker, Mark Fields, the Chief Operating Officer for the Ford Motor Company.
Have a question for Mark Fields? #NYIASAskMarkF
The automotive ad of the year finalists are:
Hyundai’s The Walking Dead
Dodge Ram’s Farm
Volkswagen Get Happy
With the award going to Farm, a beautiful look into America’s backbone, the farmer.
Ram Trucks Super Bowl Commercial Farmer: http://youtu.be/rBsWYcWwpr4
Matt Davis introducing Mark Fields
We asked Mark Fields if “Mark, with the new global platform, are there any new models we can look forward to for 2016 and beyond? #nyiasaskmarkF”
Will he answer us?
Mark Fields recalls the 1964 World’s Fair “One of the biggest showcases of innovation” and looks to apply the same level of new innovation to Ford’s global strategy.
Bill Ford and Mark Fields will reveal a special edition Ford Mustang at 9:45!
Ford is committed to making Lincoln a world leading luxury car brand… through great products and treating customers right
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